Here comes just another collection in a uber-cool style that is bound to be planted in viewers’ brains. With a history not really long, though, 291 Venice has been at the forefront of casual fashion, letting global inspiration meet everyday needs. Established as a contemporary lifestyle brand, 291 Venice comes always with a carefree spirit, effortless attitude and vintage Americana vibe, which is also conveyed here by its new collection for the 2013 summer, with beautiful silhouettes, impeccable fit, soft fabrics and vibrant palettes of colors just as always. And its unique, edgy, bohemian, romantic and music inspired graphics make the brand exclusively for dreamers with love for the ocean and music, and traveling, and a free mind. Photographed by Zoey Grossman, this wonderful lookbook featuring model Mathilda is just asking if you wanna join her for a carefree journey in style to somewhere fun. And we bet you’ll answer, Hell yes.