Underwear label Great announces the launch of the latest collection for Spring/Summer 2013.
For this Spring Summer season, Great designs its collection by combining creativity with a masculine edge and creating strong innovation in design, materials and colours.
Thanks to latest micro fabrics, a composition of cotton, polyester and spandex, that give fitted structure and smooth touch, the Great’s new collection makes an innovative look for the summer season. Also, abstract prints in natural colours are for a casual and elegant result.
To embrace sport and fashion style, the new line has a color-filled athletic range consisting of tops and bottoms.
The company said, “We seek to encourage men to rediscover the comfort and satisfaction of well-constructed intimate apparel.
Great’s new range is all about strong and modern style for men who value creativity, well-constructed pieces and innovative materials.”
The Great’s men’s underwear range includes briefs, boxers, sports trunk, shorts and T-shirts. The line is now available at specialty and department stores.